A full and flexible omnichannel offering

A new generation of branches

For many customers, the branch remains the cornerstone of our proximity services. The Group's 2,000 branches in 26 countries offer 4,000 immediately available SKUs, as well as technical assistance. The structure of the branches varies according to their size and location. The principle of this new concept is that each branch now offers all or some of the following seven services:

> Express purchase, or Assisted express purchase, which allows customers to serve themselves before using the express checkout counter while having the possibility to be assisted if they wish
> Assisted purchase: the customer is assisted by an expert sales advisor, in a trade area at the center of the branch, with a dedicated counter
> Fast pick-up: an area reserved for products ordered the same day via “click & collect” on rexel.fr (with order preparation within 2 hours) or ordered the previous day and made available in store and/or via Drive (customers call from a terminal without leaving their vehicle to pick up their merchandise)
> 24/7 Lockers: lockers used to store ordered products that the customer can pick up at any time with an access code

> DEEE Recycling in a dedicated branch area or by installing recycling bins at the customer's location or project sites
> Information / advice / demos: all of Rexel's digital offering available on two tablets in a “Rexel kiosk” (Inexel TV, Esabora, Energeasy Connect, webshop, promotions...)
> Studies & projects, a “Lab” fitted with all the necessary equipment, available in the largest branches, where 6 to 10 people can work in project mode with all the tools they may need

These services enrich the customer experience and offer real added value.


invested in branch refurbishment and openings in 2018, representing a 28% increase vs 2017 and a little over a quarter of the Group's total investments (27.6%)

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