Rexel's omnichannel model relies on eight distribution channels, physical as well as remote, in order to maximize the points of contact with its customers and adapt to their needs and preferences:
> Branch network: a proximity channel offering several thousand immediately available products, the option of retrieving orders placed up until the previous evening for tens of thousands of additional products, as well as the expertise of its sales advisors;
> Call center: a phone number for placing orders, obtaining a quick answer to cost estimation requests or technical questions;
> Sales force: a unique point of contact dedicated to offering each customer an answer tailored to their needs;
> Center of expertise: access to specialists from all business lines;
> EDI: a digital catalogue directly integrated into the customers' systems for a simplified ordering process;
