The Group's new geographic footprint

Refocusing on key markets

Rexel has rationalized its geographic footprint in order to establish strong, lasting, profitable growth.
Streamlining its presence around the world resulted in a disposal plan that began in 2017. The divestment of its operations in South East Asia and Latin America, followed by the recent sale of its non-industrial business in China, mark the completion of this plan.
In North America, the United States had lagged behind for many years. However, the regional organization and business revitalization strategy paid off: Rexel returned to sales growth and even exceeded its profitability objectives.

In Europe, reorganization took place mainly in Germany, where Rexel refocused on the industrial market at the national level or construction market in the south of the country, and the United Kingdom, where the branch network was restructured and the banners merged.
This new geographic layout made it possible to consolidate development and strengthen the financial structure, which in turn provided greater flexibility to increase investments or make selective acquisitions.

2018 at a glance
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